In our view such a methodology ...

In our opinion such a methodological approach is fundamentally flawed. Firstly, in this case will detail the distinction between types of medical activities in health care and medical services that are not always clearly, and one of the criteria to determine the economic component of the differences, that is, apparently, did not initially match the category of "medical care "with the marketing features that immediately eliminates market contradictions of these categories. Secondly, with mandatory objective decision by providing economic aid as compensation for material and resource losses, it will be impossible to identify any qualimetrical criteria of necessity and sufficiency of the given volume of medical procedures. With this approach, the competitive advantages of species and methods of health care is fundamentally excluded. Thus, the category of "medical care" to consider only legally outside of a marketing relationship between doctor and patient, as soon as these relations in the market - start to operate other laws under which such elements of the marketing system as needs and demand for the patient (client) medical supply medical services and doctors' actions as a medical procedure - is universally and uniquely characterize the target function of the market's health. Must clearly recognize that in marketing health care systems do not place such a thing as health care, and there is an element of the market - medical service. Medical care - a category not of market relations between doctor and patient. In the best case, a set of medical services and adequate other elements of the marketing system can generally be described as aid. When providing medical services in the marketing segment of the disease, in which the needs and demand for medical procedures are determined by the needs for temporary deviations in the psychosomatic state of the client (the disease) - the economic factors are beginning to play a certain role. The task of researchers to characterize this market nature of health care, to justify the place, the degree of influence and dominance factors of marketing relationships in the other elements that characterize the "nonmarket" relationship between doctor and patient. Finally, medical services, aimed at the needs to improve "quality of life in a modern civilized society, the market's health can be characterized by a high degree of profitability. In modern terms, the tariff structure of health services, in essence, must be included economic production costs of medical services that are possible in the other two segments of the market's health - "the marketing segment of life" and "marketing segment disease." In addition, the complete satisfaction of consumer needs in this market segment of health, largely due not to medical care activities, as determined by other individual, natural and socio-economic factors.